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DTSTAMP:20260811T201042
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UID:1252-1768327200-1768330800@www.gybeset.co
SUMMARY:Personal Branding & Storytelling for Professional Sailing
DESCRIPTION:A webinar co-hosted with The Magenta Project on personal branding and storytelling for sail racing and sailing in a professional context\, featuring two experts from the Magenta Project community: Cole Brauer and Madeleine Lithvall. \nTopics will include: \n\nThe importance of branding in a sports context\nKey considerations when building a personal brand\nHow to define a mission\, purpose\, and vision for personal performance\, and why this matters from a sponsorship perspective\nWhy storytelling is vital in adventure and endurance sports\, including vulnerability and credibility in high-performance environments\nHow to balance the personal “self” with the personal “brand”\nSocial media and communications for adventure and endurance sports\, and how to make them work\n\nAnd much more. \nAbout the speakers:\nCole Brauer is a trailblazing professional offshore sailor and the first American woman to race solo\, nonstop around the world. She is a recipient of the Rolex Yachtswoman of the Year award and holds the record as the fastest person to sail around the world in a 40-foot sailboat. Known for her grit\, precision\, and compelling storytelling from the high seas\, she has become a powerful voice in modern ocean racing. Inspiring millions online\, Cole continues to push boundaries and is currently co-skipper of the prestigious German Ocean Race team\, Team Malizia. \nMadeleine Lithvall is a creative director and brand storyteller with deep roots in the sailing world. With over a decade of experience across the outdoor\, lifestyle\, and sports industries\, she leads projects in brand strategy\, marketing\, and editorial storytelling for clients ranging from start-ups to global brands. Alongside her creative work\, Madeleine is an accomplished offshore and inshore sailor with over 15 years of racing experience\, including a bronze medal in the RORC Baltic Sea Race (double-handed) and first place in the Tall Ships’ Races. She is the founder of Gybeset.co\, where sailing\, storytelling\, and purpose-driven branding meet. \nAbout The Magenta Project:\nThe Magenta Project is an award-winning global charity dedicated to building a sustainable network and implementing impactful programmes with one simple mission: to ensure greater equity and inclusion for women in the sport and the wider marine industry by dismantling the barriers that hinder their full participation and advancement. Building on the legacy of pioneering all-female sailing teams\, The Magenta Project focuses on creating strong communities\, networks\, and relationships that connect individuals and organisations\, facilitating the sharing of sailing knowledge\, experience\, and opportunities. \nThe Mighty Magenta Community Hub is a bold and vibrant platform designed to connect\, inspire\, and empower people across sailing and the wider marine industry. Inside the Hub\, you will find: \n\nAn interactive newsfeed and community exchange\nIndustry events\, webinars\, and workshops\nMember profiles and networking opportunities\nResources\, tips\, and global opportunities\n\nIn addition\, members gain access to career-building and fitness resources\, a dedicated job platform\, and expert-led sessions on topics such as weather and navigation\, foiling\, STEM\, media and leadership\, race tactics\, and more. \n50% of the webinar sign-up fee will be donated to support The Magenta Project’s ongoing mission. \nThe webinar link will be provided upon sign-up.
URL:https://www.gybeset.co/upskilling-courses-and-experiences/personal-branding-storytelling-for-professional-sailing/
CATEGORIES:Webinar
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DTSTART;TZID=Europe/London:20251216T193000
DTEND;TZID=Europe/London:20251216T210000
DTSTAMP:20260811T201042
CREATED:20251202T073222Z
LAST-MODIFIED:20251216T161748Z
UID:974-1765913400-1765918800@www.gybeset.co
SUMMARY:Webinar with Oliver Hill: offshore and autopilot-friendly trim\, practical rig-setup approaches\, and optimising rudder toe for solo- & double handed sailing
DESCRIPTION:Ticket sales for this event are now closed.  \nOliver Hill\, 25\, is a rising British offshore sailor and Sail Expert at Doyle Sails UK. He won the Vivi Trophy for Best International Sailor in the 2025 La Solitaire du Figaro Paprec\, marking one of the strongest non-French debuts in the fleet. Raised in Lymington and a First-Class Honours graduate in Yacht and Powercraft Design\, he blends technical expertise with sharp racecraft. His experience spans youth squad sailing\, Cape 31 inshore racing\, and major offshore successes\, including Rolex Middle Sea Race class wins. \nDrawing on this blend of design knowledge and top-level offshore experience\, Ollie will deliver a webinar focused on offshore- and autopilot-friendly sail trim\, practical rig-setup approaches\, and optimising rudder toe. He will share key learnings from his La Solitaire du Figaro campaign\, offering sailors actionable insights that bridge theory with real race conditions. \n   \nThis webinar is hosted in collaboration with the UK Double Handed Offshore Series. It presents a unique opportunity to gain access to otherwise members-only knowledge from a high-profile league racing on the Solent and around the UK. The session is interactive\, with opportunities to ask questions directly to Ollie and representatives from the series. \nThe webinar link will be provided upon securing your seat.
URL:https://www.gybeset.co/upskilling-courses-and-experiences/webinar-with-oliver-hill-offshore-and-autopilot-friendly-trim-practical-rig-setup-approaches-and-optimising-rudder-toe-for-solo-double-handed-sailing/
CATEGORIES:Webinar
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